Showing behind the scenes video and photo content from a photoshoot is a great way to create additional content you can use across social media and your website — and share how your art and work progress.
It’s not always easy to know how to create behind the scenes photoshoot content, however. Sometimes all you need is a reminder to shoot better — so we’ve put together a slew of things to check off your list.
Learning How To Create Behind the Scenes Content
A lot of time and energy is spent putting together a photoshoot, so it’s in your best interest to capture every moment to share your work across the online world.
It’s easiest to create behind-the-scenes content if you have someone identified who will spend time filming or shooting specifically to prepare for the photoshoot, so models can focus on modeling, and photographers can focus on taking shoot images.
- Make sure you include all artists and creators that are part of the project in pictures and videos. Don’t forget to tag them wherever you post!
- Maintain a high quality of content. Just because behind the scenes photos or video are more raw doesn’t mean they should be blurry or unflattering. When executed poorly, it could reflect negatively on your brand rather than positively.
- Include background music to add a preferred ambiance or energy to your project; this can help make a simple process more enjoyable.
- Pay attention to what’s in the background — you don’t want trash or unkept situations showing up in your content background.
- Capture both horizontal and vertical content to accommodate different social media platforms.
- Have your end goal in mind to help create the story and intent for your project.
Taking the time to create behind-the-scenes content is a great way to amplify your voice and time and bring your work to other platforms in various ways.
Together, a photographer, model, and behind-the-scenes assistant can create a world of magical content!
